Senior Digital Marketing Specialist Job at CentralSquare, Baltimore, MD

dDJrSllNdGF1KzJaMFdIOGFZcFNwOEtoZFE9PQ==
  • CentralSquare
  • Baltimore, MD

Job Description

Digital Marketing Manager The Digital Marketing Manager will be responsible for developing, implementing, and optimizing our digital marketing strategy. Reporting to the Sr. Manager of Digital Marketing, this role will plan, execute, and report on digital marketing programs including ABM, inbound marketing, email campaigns, digital advertising, marketing operations, and website management. The Digital Marketing Manager must effectively promote our solutions across various digital channels. This position requires a candidate comfortable with strategic thinking in a collaborative environment dedicated to the communities we serve. Responsibilities: Plan, execute, and optimize omni-channel campaigns including paid search, email, display advertising, etc., to meet digital pipeline generation and revenue goals. Develop content tailored to new and existing customer segments to drive cross-sell, upsell, and retention opportunities. Collaborate cross-functionally with product marketing, events, operations, communications, and BDRs to coordinate, deliver, and measure digital marketing campaigns. Manage relationships with external vendors and agencies, ensuring alignment with campaign goals, timely deliverables, and budget adherence. Manage and update website content with relevant and consistent messaging. Optimize website pages for SEO, SEM, PPC, Google Analytics, and Google Ads activities. Work with web developers to enhance user experience and implement website improvements. Track, measure, and report on the performance of digital marketing efforts, providing actionable insights to improve engagement and effectiveness. #J-18808-Ljbffr CentralSquare

Job Tags

Similar Jobs

PerformYard

Manual QA Tester Job at PerformYard

 ...where you come in! As a key member, the Manual QA Tester will work closely with product managers, developers, and QA engineers to test new features, identify bugs, and help ensure a smooth experience across our platform. Youll play a key role in validating product changes... 

IOWA YEARLY MEETING

Part Time Teacher Job at IOWA YEARLY MEETING

 ...Job Title: Part-time Math Teacher Department: Academics Reports to: Academic Dean Start Date: August 2025 Job Summary Scattergood Friends School and Farm seeks an engaging math teacher to join our team of progressive educators. They would teach two math... 

YES Prep Public Schools

Secondary Science Teacher Job at YES Prep Public Schools

 ...Job Description POSITION: Teacher (25-26) REPORTS TO: Principal POSITION TYPE: 10-month COMPENSATION:...  ...benefits, and 10 hours a week minimum for medical benefits. ~ Retirement Plans Participation in Teacher Retirement System of Texas... 

Core Ohio, Inc

Licensed Real Estate Agent Job at Core Ohio, Inc

About the Sales Associate position TheSales Associates responsibilitiesinclude working closely with customers to determine their needs, answer their questions about our products and recommend the right solutions. You should also be able to promptly resolve customer...

JEO Consulting Group, Inc.

Water & Wastewater Project Manager Job at JEO Consulting Group, Inc.

 ...other and our communities. Together, we can make a difference while building a rewarding career! Job Summary The Water/Wastewater Project Manager is supported by a department of professionals to take the lead on implementing projects primarily with municipalities...