Digital Marketing Specialist Job at AllSeason Solar & Roofing, Absecon, NJ

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  • AllSeason Solar & Roofing
  • Absecon, NJ

Job Description

AllSeason Solar & Roofing is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach potential solar system & roofing buyers. The marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well versed in specialized marketing concepts, principles, and tactics. The goal is to deliver effective marketing programs that will help the companys reputation and growth. Job Benefits: Health, Prescription, Vision benefits available Paid Holiday, Vacation and PTO days Responsibilities: This is an office position, not a remote position. Oversee all marketing campaigns for TV, Radio, Direct Mail, Promotional Events, Web Based & Referral Leads. Direct and plan programs by using direct mail, internet advertising, store displays, special events, and social media to increase sales. Build landing pages and funnels for various area target demographics (Neighbors). Analyze geofencing around a competitor's location. Reach out to our target audience through advertising Text Messages / Push Notifications / PPD Ads. Create compelling ad copy. Edit landing pages (HTML, CSS, PHP), WordPress themes, banner ads, email templates on Mailchimp, and social media ads for Facebook, Instagram, and Twitter. Qualifications: Minimum 1-2 years designing landing page experience. Familiarity or knowledge of the solar energy industry is a definite plus. Experience with Adobe Photoshop or other design platforms. Intermediate to advanced skills in HTML and CSS. Proven experience as a marketing specialist or similar role. Thorough understanding of marketing elements (including traditional and digital marketing SEO/Social Media and Web Marketing Services) and market research methods. Strong computer skills, including MS Office, marketing software (Adobe Creative Solutions & CRM), and applications (Web analytics, Google AdWords, etc.). Knowledge of HTML, CSS, and web development tools desirable. Exceptional communication and writing skills. A degree in marketing, communications, or equivalent preferred. About Us: AllSeason Solar & Roofing is one of the Tri-State Area's top solar & roofing companies, rated by total installation volume and customer satisfaction surveys. Our mission is to provide customers with the best warranties at the best price. #J-18808-Ljbffr AllSeason Solar & Roofing

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